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APTARE CAPITALIZES ON EUROPEAN SALES GROWTH WITH LAUNCH OF NEW EUROPEAN PRESENCE

Industry Veterans Spearhead European Business Development

CAMPBELL, Calif. — November 17, 2011 Enterprise storage resource management leader, APTARE®, Inc., today announced the company is expanding into Europe to work locally with prospective customers, resellers and partners and grow its established business. To help support APTARE's growth trajectory two new leaders, Nigel Houston and Richard Harris, will head up the European team based out of the United Kingdom (U.K.).

Storage industry veteran Nigel Houghton has been appointed Regional Sales Manager for APTARE in EMEA. Nigel most recently served as Enterprise Channel Manager at Quantum where he oversaw strategic relationships with Pan-European resellers and system integrators.

With 20 years of technical sales experience, Richard Harris joins APTARE from EMC where he served as the Technical Services Director for its Data Protection Advisor product in EMEA. Richard has been appointed as the Technical Sales Consultant Manager for APTARE in EMEA.

"With over 40 years combined experience, Richard and Nigel's track record of putting together tremendously successful customer and channel programs for high-growth companies, coupled with their extensive technical experience in Europe make them obvious choices to lead APTARE's expansion in EMEA," said Richard Clark, President and CEO at APTARE. "We are delighted to welcome both Richard and Nigel to the APTARE team, and their appointment reaffirms our commitment to developing and empowering our customers, resellers and partners in EMEA who are a vital part of our global sales and support strategy."

APTARE's European presence to date has been through partnerships with major OEMs and Managed Service Providers (MSPs) with European operations including Hitachi Data Systems, GlassHouse Technologies, and Bull SAS. The new APTARE European local presence will be responsible for nurturing and growing APTARE's European business by working locally with end users, OEMs, resellers, and MSPs. The addition of the U.K. team will enable this growth to accelerate and provide local support for our partners and customers.

For more information on APTARE and its StorageConsole product suite, visit www.aptare.com

About APTARE

Headquartered in Campbell, California, APTARE is a provider of enterprise storage reporting, monitoring and alerting software products that increase the efficiency of enterprise storage environments and reduce costs. Over 700 enterprise customers around the world rely on APTARE solutions for storage management and data protection management. The software is sold direct and through a large community of OEMs, resellers, and Software-as-a-Service (SaaS) providers. For more information, please visit www.aptare.com.

APTARE and StorageConsole are registered trademarks of APTARE, Inc.

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